Business Analyst
Business Analyst
Company: Diana Group
Company: Diana Biscuits (Pvt) Ltd/ Diana Chocolates (Pvt) Ltd
Location: Matale
About the Company
Diana is one of Sri Lanka's long-established FMCG manufacturers, with a proud legacy spanning over four decades in the food industry. The Group produces a diverse portfolio of biscuits, chocolates, wafers, and snack products that are trusted by consumers across the island and in international markets.
Key Responsibilities
- Develop and maintain daily, weekly and monthly management dashboards covering key business performance indicators.
- Analyse primary and secondary sales performance by region, territory, distributor, sales employee, channel, customer and product.
- Monitor sales targets, forecasts, actual achievement, product mix, SKU movement and sales trends.
- Analyse distributor performance, stock levels, profitability, closures, new appointments, returns, overdue balances and returned cheques.
- Evaluate field sales productivity and KPI achievement across RSM, ASM, ASE and sales representative levels.
- Identify deviations, emerging risks, root causes and performance trends, and present practical recommendations to management.
- Support sales forecast, demand planning and monthly performance-review processes.
- Analyse product, customer and channel profitability in coordination with Finance and relevant business teams.
- Conduct gap analyses and support productivity improvement, cost-saving and operational-excellence projects.
- Validate the accuracy and consistency of data obtained from different departments and systems.
- Develop and maintain Power BI or other digital dashboards to improve management visibility and decision-making.
- Prepare the management reports, presentations and business-review materials.
- Track action management actions and evaluate whether corrective measures deliver the expected results.
- Coordinate with Sales, Finance, Supply Chain, Manufacturing, Marketing, HR, IT and other internal teams.
Personal Profile
- Bachelor's degree in Business Analytics, Statistics, Data Science, Economics, Finance, Industrial Engineering, Management Information Systems or a related discipline.
- Minimum 2-3 years of experience in business analysis, sales analysis, commercial analysis, management reporting or performance management.
- Experience in FMCG, manufacturing, distribution or retail operations will be an added advantage.
- Advanced proficiency in Microsoft Excel and PowerPoint.
- Practical knowledge of Power BI or Tableau.
- Working knowledge of SQL; knowledge of Python or R will be an added advantage.
- Ability to interpret large and sometimes incomplete datasets and convert them into practical management insights.
- Strong analytical, numerical, problem-solving and presentation skills.
- Good commercial understanding and the ability to identify the business impact behind the numbers.
- Strong communication and stakeholder-coordination skills.
- Ability to work independently, meet deadlines and handle confidential business information.
Please forward your updated CV along with the contact details of two non-related referees to: careers@diana.lk