Deputy Manager for Brand Protection and Reputation Management

Deputy Manager – Reputation Management & Brand Protection

Company: LOLC Holdings PLC

Role

The Deputy Manager - Reputation Management & Brand Protection is responsible for managing digital initiatives and safeguarding the group's overall digital reputation. The role ensures accurate and positive brand representation, coordinates campaigns and launches, and drives engagement and lead generation across digital platforms.

Key Responsibilities

• Plan and execute digital campaigns across social media, digital advertising, and content platforms to drive awareness, engagement, and leads.
• Coordinate product launches, promotions, and digital activations.
• Work closely with internal teams and external agencies to ensure consistent, high-quality digital content and messaging.
• Track and report on campaign performance and online sentiment, providing actionable insights for optimization.
• Monitor and manage the group's digital reputation, identifying and addressing risks or misinformation.

Qualifications and Skills

• 5 - 7 years of experience in reputation management and digital engagement is essential.
• Experience managing digital campaigns and coordinating marketing/PR agencies.
• Familiarity with social media analytics, digital marketing tools, and online reputation monitoring.
• Bachelor's degree in Marketing, Communications, Digital Media, or related field.

Salary/Benefits

An attractive remuneration package along with fringe benefits and career development prospects await the chosen candidate.