Head of Brand and Performance Marketing
Performance Marketing and Brand Lead
Company: Knowledge Mag Pvt Ltd
Location: Remote, Sri Lanka
Role Summary
We are looking for a candidate with 5–7+ years of experience, ideally from an agency or growth-stage startup background, to lead performance marketing and brand management for a group of established Australian businesses.
Key Responsibilities
- Own the B2B marketing plan and content calendar across three businesses.
- Manage SEO, email (Mailchimp), LinkedIn, and other platforms to maximize ROI.
- Plan and produce website and blog content.
- Drive acquisition for both sides of the labour hire marketplace (workers and employers).
- Maintain consistent brand voice and visual identity.
- Report on leads, cost per enquiry, and channel performance.
Requirements/Qualifications
- 5–7+ years of marketing experience in agency or growth-stage in-house environments.
- Confident hands-on writer for content and campaigns.
- Practical experience with SEO (Ahrefs/SEMrush/GSC) and Mailchimp.
- Proficiency in managing organic and paid LinkedIn campaigns for B2B lead gen.
- GA4/GTM literate with the ability to translate data into actionable reports.
- Bonus: Experience with two-sided marketplaces or early-stage product launches.
How to Apply
Send your CV to info@knowledge-mag.com or talent@acespect.com.au