Kanthoruwa

Manager of Customer Marketing

The Swadeshi Industrial Works PLC

Salary
Not disclosed
Job type
Full-time
Work type
On-site
Experience
Executive

Kandana·Posted Sep 14, 2026

Company: The Swadeshi Industrial Works PLC

Role: Customer Marketing Manager

Role Summary

Swadeshi Industrial Works PLC is looking for a dynamic and commercially driven Customer Marketing Manager to strengthen the presence of our trusted personal-care brands across Sri Lanka.

Key Responsibilities

  • Develop customer and channel specific marketing plans.
  • Create impactful trade promotions and shopper campaigns.
  • Improve product visibility and in store execution.
  • Work closely with Sales, Brand Marketing and key customers.
  • Analyze customer performance, market trends and competitor activity.
  • Manage promotional budgets and evaluate campaign effectiveness.
  • Drive distribution, sales growth and market share.

Ideal Candidate

  • Degree or professional qualification in Marketing or Business Management.
  • Minimum 3-5 years' experience in customer, shopper or trade marketing-preferably within FMCG.
  • Strong commercial, analytical and negotiation skills.
  • Creative, energetic and results-oriented.
  • Excellent communication and relationship-management abilities.

How to Apply

To apply, please submit your resume and cover letter with contact details of two non-related referees to careers@swadeshiindustries.lk