Kanthoruwa
Sales & MarketingFull-timeOn-siteExecutive

North Central Sales Director

B2B Sales·Anuradhapura·Posted Jul 14, 2026

Regional Sales Manager (North Central Region)

Company: Bellose Lanka (Pvt) Ltd.

Role Summary

Bellose Lanka (Pvt) Ltd, one of Sri Lanka's leading cosmetic manufacturers, is looking for a dynamic and results-oriented Regional Sales Manager to lead sales operations across the North Central Region.

Key Responsibilities

  • Drive the achievement of regional sales, revenue, and distribution targets.
  • Lead, coach, and develop Area Sales Managers, Sales Supervisors, and Sales Executives.
  • Strengthen relationships with distributors, key dealers, and strategic customers.
  • Expand market coverage by increasing numeric and weighted distribution.
  • Monitor sales performance, market trends, competitor activities, and customer insights.
  • Ensure effective execution of trade promotions, merchandising standards, and visibility initiatives.
  • Manage collections, credit control, and overall sales administration within the region.
  • Prepare accurate sales forecasts and periodic performance reports for management.

Requirements/Qualifications

  • Degree or professional qualification in Marketing, Business Management, or a related discipline.
  • Minimum 8-10 years of experience in FMCG sales, with at least 2 years in a regional or area sales management role.
  • Proven ability to lead and motivate high-performing sales teams.
  • Strong negotiation, communication, and analytical skills.
  • Excellent knowledge of distributor management and retail sales operations.
  • Ability to travel extensively within the assigned region.

Salary/Benefits

An attractive remuneration package will be offered to the right candidate.

How to Apply

Please send your CV to: careers@bellose.com