Kanthoruwa

Regional Sales Executive

Little Lion Associates (Pvt) Ltd

Salary
Not disclosed
Job type
Full-time
Work type
On-site
Experience
Executive

Colombo 13·Posted Sep 25, 2026

Area Sales Executive

Little Lion Associates (Pvt) Ltd, a subsidiary of Maliban Group of Companies, is seeking a dynamic, self-motivated and result-oriented individual to fill the following position with immediate effect.

Key Responsibilities

  • Achieve weekly and monthly primary and redistribution targets through strategic planning.
  • Eliminate month-end loading by monitoring weekly sales and taking prompt corrective action.
  • Expand market reach and boost priority SKU availability by acquiring new outlets.
  • Partners with distributors optimize inventory turns, prevent overstocking, and ensure high service levels.
  • Coach TSOs through joint field visits to improve execution and maintain high outlet productivity.
  • Keep market returns to a minimum while driving full compliance with SFA tools and company processes.

Qualifications and Attributes

  • Passed G.C.E. (A/L) examination.
  • Professional qualification in sales or an academic qualification from a recognized Institute.
  • Proven FMCG sales background for 5+ years with a minimum of 2 years as an Area Sales Executive, ideally specializing in food distribution and trade channel management.
  • Very good communication skills, pleasing personality. Team player and commitment are essentials.
  • Positive work attitude with a result-oriented mindset.
  • Age below 40 years.
  • Ability to work independently.

What We Offer

  • An attractive remuneration package awaits the right candidate.

How to Apply

Email your CV to careers.littlelion@malibangroup.lk with the subject line "Area Sales Executive" within 7 days of this advertisement. Only shortlisted candidates will be contacted.