Senior Digital Marketing Executive

Company: H Connect International (Pvt) Ltd

Senior Executive - Digital Marketing (AUS Calendar - SL Shift)

Role Summary:

Develop, implement, and monitor digital marketing strategies across Meta Ads and other key digital channels.

Key Responsibilities

• Develop, implement, and monitor digital marketing strategies across Meta Ads and other key digital channels.
• Oversee high-quality visuals and marketing collateral aligned with brand guidelines.
• Assist in content creation and scheduling for media platforms, ensuring consistency and engagement.
• Optimise website and content for improved visibility and organic reach.
• Support email marketing and lead nurturing campaigns.

Requirements/Qualifications

• Bachelor's Degree in Marketing, Digital Marketing, Communications, Graphic Design, or a related discipline.
• Minimum of 4 – 5 years of experience in digital marketing, social media marketing, digital design, or a similar role (experience engaging social media and designing marketing creatives using Canva or similar tools is an advantage).
• Good understanding of SEO and content marketing optimisation techniques.
• Strong knowledge of digital marketing channels and social media platforms, including current trends and best practices.
• Creative mindset with a keen eye for detail in both design and written communication.
• Ability to manage multiple simultaneous priorities, tasks, and deadlines in a fast-paced environment.